About Shake

holistic organic grooming chamomile dogs

Shake is a holistic skincare and wellness brand for pets, located in New Hampshire, USA. Founded in 2013, we are the first natural pet company to offer a complete line of 100% organic body-care products for dogs and cats.

Shake products are hand-crafted with only the finest organic plant-based ingredients to create a full line of organic pet care products that are ideal for dogs and cats of every breed, size, age and lifestyle. 

All Shake products are made in small batches to ensure quality and freshness. Every ingredient is from nature and easily recognizable. Our products are organic, non-GMO, cruelty free, gluten free, minimal scent, hypo-allergenic and eco-friendly packaged.

We make taking care of your pet’s wellness easy— through safe, organic, botanical skincare that’s good for your pup and safe for the whole family. Veterinarian approved and recommended.

Our mission is to help dogs and cats live longer, happier lives through the normalization of regular home pet care.  We believe that, just as with humans and our children, caring for your pet through grooming and preventative attention is an essential element of their health and happiness.

In 2013, the co-founders and owners of Shake moved to New Hampshire and created their pack with a Belgian Shepherd puppy - but they soon found there were no grooming or wellness products on the market that were safe, let alone all organic. The original company name aTobiko was rebranded to Shake in 2017, and since then Shake has grown within the US as well as an increasing international presence.

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